Pay Per Click Marketing
PPC advertising allows businesses to control their ad expenditure and get their products in front of the right people at the right time and in the right place.
- According to a Hanapin Marketing survey, 79% of marketers believe paid search marketing is advantageous to their company. As a result, 62% of industry participants said they will continue to expand their PPC marketing budget in the coming years.
- More than 7 million marketers spent a total of $10.01 billion on pay-per-click ads in 2017, according to Social Media Today.
In-stream ads are also called YouTube ads. YouTube commercials are sometimes known as in-stream adverts. On the Display Network, these are pay-per-click ads that show in YouTube search results, YouTube videos, and video partners.
The most popular type of paid search marketing is search advertising. Prospects who are already seeking for your sector or brand offers online will see your search advertisements.
Display advertising is well-known for its ability to reach more than 90% of internet users. People who visited industry-related websites are targeted by display advertisements on Google's partner websites.
Google Shopping Ads
For websites with a high number of products, Google Shopping advertising are ideal. These PPC ads display above or beside the main Google search results in a carousel.